Veld — brand identity and product design for a design & software studio
Veld is a design and software studio. This case study by Tugberk Baysangur covers the brand identity — the mark and the system derived from it — and the studio's own website, designed as a product: four pages on desktop and seven screens on the phone, built on the same system, with every motion running.
Web & mobile design
- Home — a two-tone headline, one signal button and the console on the first fold.
- Selected work — eight kinds of work drawn live: wireframe, guideline, motion, A/B.
- Three services — interface, system and software in one accordion with a spec panel.
- How we work — four numbered steps, each ending with its promise.
- References — filter chips and a two-column grid of live tiles.
- Four rules — the principles the studio does not negotiate, as cards.
- Contact — name, email, budget and brief, validated inline with one send.